Natalie’s unique ‘Brand Signature Approach’ braids passion, pupose, story selling and deep customer insights. It delivers real value and creates authentic connections that build big brand love! For 25 years, she has propelled a wide range of clients to the forefront of their industries, developing and executing strategies that have maximized growth and profitability. After a corporate career in which she held key leadership positions at multinational companies, Natalie established her marketing consultancy, ION Marketing Ltd., with a mission to create success stories for both individuals and businesses. She is highly regarded for her intuitive approach, clarity, collaborative spirit, and ability to authentically connect her clients to the target markets they serve. As a true believer purpose to profit, Natalie inspires possibilities for businesses & professionals to evolve and stay relevant! She continuously pursues new methodologies and techniques that keep her on the cutting-edge of creating her customer success stories. As the newest member of the XCHANGE Approach Admissions team, Natalie believes that we can create global change as a strong, intentional community!